Junkbots Origin Story

In supporting HEXBUG’s new award winning toy line, Junkbots, we were asked to craft a narrative that had impact and intrigue. We brought life and background to the characters for use in a broad marketing campaign to build public interest in the product before its launch.

I was involved in conceptualizing the story line and tone, visual effects, final compositing and color as well as managing the sound design.

Producer: Brandon Adams
Creative Director: Keith Dodgen
Lead 3D Artist: Ramlah Shehata
3D Animators: Makenxee Morales, Chanda Shaw
Senior Motion Designer: Lee Jasmin
Sound Design: Chris Semmelbeck

They’re Coming Teaser

They’re Here Announcement

Social

As part of the marketing campaign for the Junkbots line we developed two short animations for social platforms as a continuation of the Origin Story. I worked with the Marketing team and 3D artists to add VFX, color and, final composite.

Broadcast Commercial

The Junkbots television commercial helped to push the new product line internationally across networks including Nickelodeon, Disney, Cartoon Network and Boomerang.

I was involved with creative direction, wardrobe and motion graphics.

Producer: Brandon Adams
Video Director: Keith Dodgen
Senior Motion Designer: Lee Jasmin
Motion Designer: Zach Wood
Video Editor: Maggie Hong
Camera Operator: Chris Semmelbeck

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